Last updated 30 September 2026. This covers the Scruffsy waitlist, which is all this site does before we open.
Who we are
Scruffsy is run by Anima Group Inc., registered in the UK as an overseas company (company number FC040673282, UK establishment BR02478829), 71–75 Shelton Street, London WC2H 9JQ. We are the controller of the information below. Contact us about anything in this notice at contact@scruffsy.com.
What we collect
When you join the waitlist we store your email address, which sign-up form you used, and the date and time you signed up. That is all we keep about you. This site sets no cookies of its own and runs no analytics or advertising trackers, and we do not store your IP address with your sign-up.
What we use it for
To send you one email when Scruffsy opens. We will not use your address for anything else or share it with anyone to market to you.
Our legal basis is your consent (UK GDPR Article 6(1)(a)). You can withdraw it at any time, and we will delete your address, by emailing contact@scruffsy.com or using the unsubscribe link in the launch email.
When you visit or sign up
Cloudflare, our host, processes your IP address and browser details to deliver this site and protect it from attacks. When you sign up, your IP address is used for about a minute to limit repeat sign-ups from the same connection, and is not saved. Our legal basis for this is our legitimate interest in keeping the site working, secure and free of abuse (UK GDPR Article 6(1)(f)). If Cloudflare ever needs to check that you are not a bot, it may set a strictly necessary security cookie.
If you use Ask Scruffsy, the message you type is sent to our Worker on Cloudflare to find listings on this site. We do not save it or link it to you. For the same minute-long abuse limit, your IP address is held briefly and not saved. Cloudflare Turnstile runs a short check in your browser to confirm you are not a bot before your first message, and Cloudflare Workers AI may read your message to understand the wording. It never writes the answer.
Giving us your email is up to you; the only thing you miss without it is the launch email.
Cookies
None of our own. There is no analytics, advertising or preference cookie on this site, so there is nothing to accept or decline. The only cookie you could ever receive here is the strictly necessary security cookie described above, and only if Cloudflare has to check that you are not a bot.
Who handles it for us
The site and the waitlist are hosted by Cloudflare, Inc., which holds the list, normally in its Western Europe region, and acts as our processor under its data processing addendum. Cloudflare may access or process your address outside the UK, including in the United States; those transfers are covered by the EU Standard Contractual Clauses with the UK International Data Transfer Addendum, which form part of Cloudflare’s addendum. You can read it at cloudflare.com/cloudflare-customer-dpa or ask us for a copy. When we send the launch email we will use an email delivery provider acting as our processor; we will name it here, with the safeguard that covers any transfer, before that email goes out.
How long we keep it
We delete the waitlist 30 days after we send the launch email, or 12 months after you signed up if we have not opened by then. When we delete an address it stays in our host’s automatic backups for up to 30 days and is then gone for good; we never restore deleted addresses from them.
Your rights
You can ask us for a copy of your information, to correct it, to delete it, to restrict or object to how we use it, or to move it to another service. Email contact@scruffsy.com and we will reply within one month.
If you are unhappy with how we have handled your information, you can complain to the Information Commissioner’s Office at ico.org.uk/make-a-complaint or on 0303 123 1113. We would appreciate the chance to put it right first.